IMMOPO Real Estate, Mercado Imobiliário New ways of living: the impact of demographic changes on housing Portugal is changing — and with it, the way we live. An ageing population, the rise of single-person households and growing cultural diversity are transforming the real estate market. Aware of this reality, IMMOPO is adapting its offer to new ways of living and to the real needs of today’s home seekers. 14 Nov 2025 min de leitura Portugal is changing — and with it, the way we live. An ageing population, the rise of single-person households and growing cultural diversity are transforming the real estate market. Aware of this reality, IMMOPO is adapting its offer to new ways of living and to the real needs of today’s home seekers. The country is ageing rapidly, with more than 23% of the population over 65, and the number of people living alone is increasing. At the same time, new foreign residents, digital nomads and mobile professionals are arriving. These groups are looking for different solutions for their daily lives. IMMOPO is attentive to these changes and proposes well-dimensioned, optimized layouts suited to modern lifestyles, achieving more competitive selling prices through the rationalisation and efficiency of space. These demographic shifts call for a more flexible and innovative market. It is no longer enough to repeat old models based on the traditional family: it is necessary to create housing types that respond to social diversity, mobility and autonomy. IMMOPO acts as a strategic partner for developers, designing functional, energy-efficient real estate projects that are well integrated into the urban context. By adapting to demographic trends, IMMOPO demonstrates that the future of housing depends on understanding people and anticipating their needs. Looking for a home that suits your needs? Contact us. IMMOPO may have the right solution for you. IMMOPO Real Estate, Mercado Imobiliário Share article FacebookXPinterestWhatsAppCopy link Link copiado